/* The Brand Scaler / Martin Kunze — v6 "Punch"
   Apple-grade spacing, Nike energy. Black and white, one neon pink, volt only for tiny signals.
   Archivo condensed 900 in caps for statements, Geist for reading, Doto for numbers.
   One motion moment: the pink ticker. */

@font-face{font-family:"Archivo";src:url("fonts/archivo.woff2") format("woff2");font-weight:100 900;font-stretch:62% 125%;font-style:normal;font-display:swap}
@font-face{font-family:"Archivo";src:url("fonts/archivo-italic.woff2") format("woff2");font-weight:100 900;font-stretch:62% 125%;font-style:italic;font-display:swap}
@font-face{font-family:"Geist";src:url("fonts/geist.woff2") format("woff2");font-weight:100 900;font-display:swap}
@font-face{font-family:"Doto";src:url("fonts/doto.woff2") format("woff2");font-weight:900;font-display:swap}

:root{
  --black:#000000;
  --white:#FFFFFF;
  --pink:#FF2D8D;
  --volt:#DDFF00;
  --grey:#F2F2F2;
  --mute:#707072;
  --line:#E5E5E5;
  --display:"Archivo","Arial Narrow","Helvetica Neue",Arial,sans-serif;
  --sans:"Geist","Helvetica Neue",Arial,system-ui,sans-serif;
  --dot:"Doto","Geist",ui-monospace,monospace;
  --wrap:84rem;
  color-scheme:light;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{margin:0;background:var(--white);color:var(--black);font-family:var(--sans);font-size:1.0625rem;line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:hidden}
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:20;background:var(--black)}
img{max-width:100%;display:block}
a{color:inherit}
p{margin:0}
h1,h2,h3,h4{margin:0;font-family:var(--display);font-weight:900;font-stretch:66%;font-variation-settings:'wdth' 66;text-transform:uppercase;line-height:.86;letter-spacing:-.005em;text-wrap:balance}
:focus-visible{outline:3px solid var(--pink);outline-offset:3px}
.skip{position:absolute;left:-999px;top:8px;background:var(--pink);color:var(--black);padding:10px 14px;z-index:50}
.skip:focus{left:12px}
.wrap{max-width:var(--wrap);margin:0 auto;padding-left:max(18px,env(safe-area-inset-left,0px));padding-right:max(18px,env(safe-area-inset-right,0px))}
@media (min-width:760px){.wrap{padding-left:max(44px,env(safe-area-inset-left,0px));padding-right:max(44px,env(safe-area-inset-right,0px))}}

/* header */
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:10;background:var(--black);color:var(--white)}
.top .wrap{display:flex;align-items:center;justify-content:space-between;gap:20px;height:58px}
.logo{display:flex;align-items:center;gap:9px;text-decoration:none}
.logo-tag{width:10px;height:10px;border-radius:50%;background:var(--pink);font-size:0;color:transparent}
.logo-text{font-family:var(--display);font-weight:900;font-stretch:80%;font-variation-settings:'wdth' 80;text-transform:uppercase;font-size:1.15rem;letter-spacing:.01em}
.menu{display:flex;align-items:center;gap:26px;font-size:.9rem;font-weight:600}
.menu a{text-decoration:none;color:#BDBDC0}
.menu a:hover,.menu a[aria-current="page"]{color:var(--white)}
.menu .lang{color:var(--black);background:var(--white);padding:6px 14px;border-radius:999px}
.menu .lang:hover{background:var(--pink);color:var(--black)}
@media (max-width:860px){.menu .hide-s{display:none}}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;font-family:var(--sans);font-weight:700;font-size:1rem;text-decoration:none;padding:16px 28px;border:2px solid currentColor;border-radius:999px;cursor:pointer;background:transparent;color:inherit;transition:background .15s,color .15s,border-color .15s,transform .15s}
.btn:hover{transform:translateY(-2px)}
.btn-pink,.btn-lip,.btn-tag,.btn-acid{background:var(--pink);border-color:var(--pink);color:var(--black)}
.btn-pink:hover,.btn-lip:hover,.btn-tag:hover,.btn-acid:hover{background:var(--white);border-color:var(--white);color:var(--black)}
.btn-dark{background:var(--black);border-color:var(--black);color:var(--white)}
.btn-dark:hover{background:var(--pink);border-color:var(--pink);color:var(--black)}
.btn-ghost{border-color:rgba(255,255,255,.4);color:var(--white)}
.btn-ghost:hover{border-color:var(--white)}

/* hero */
.hero{background:var(--black);color:var(--white);position:relative;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:40px;padding-block:clamp(36px,6vw,80px) 0}
@media (min-width:1000px){.hero-grid{grid-template-columns:minmax(0,1.4fr) minmax(0,.6fr);gap:48px;align-items:end;padding-block:clamp(48px,6vw,80px) 0}}
.hero-copy{min-width:0;padding-bottom:clamp(8px,5vw,80px)}
.hero-tag{font-weight:600;font-size:.92rem;color:#BDBDC0;display:flex;align-items:center;gap:10px}
.hero-tag::before{content:"";width:10px;height:10px;border-radius:50%;background:var(--pink);box-shadow:0 0 18px var(--pink)}
.hero h1{margin-top:22px;font-size:clamp(3.6rem,9.2vw,9.8rem);line-height:.84;letter-spacing:-.01em;font-stretch:62%;font-variation-settings:'wdth' 62}
.hero h1 span{display:block}
.hero h1 .l2{color:var(--pink)}
.hero-lede{margin-top:28px;font-size:clamp(1.12rem,1.7vw,1.35rem);line-height:1.5;color:#D2D2D4;max-width:34em}
.hero-lede b{color:var(--white)}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px;margin-top:32px}
.hero-photo{position:relative;align-self:stretch;min-height:28rem;border-radius:28px 28px 0 0;overflow:hidden;background:
  radial-gradient(60% 50% at 50% 30%,rgba(255,45,141,.35),rgba(255,45,141,0) 70%),#161617}
@media (max-width:999px){.hero-photo{min-height:0;aspect-ratio:4/5;max-width:28rem;width:100%}}
.hero-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.ph{position:absolute;inset:0;display:grid;place-items:center;text-align:center;font-weight:600;font-size:.95rem;padding:24px;color:#8E8E93}
.ph svg{width:38px;height:38px;margin:0 auto 10px;stroke:currentColor;fill:none;stroke-width:1.4}
.hero-photo .badge{position:absolute;right:16px;top:16px;background:var(--volt);color:var(--black);font-family:var(--dot);font-weight:900;font-size:1.5rem;line-height:1;padding:10px 14px;border-radius:14px}

/* ticker */
.ticker{background:var(--pink);color:var(--black);overflow:hidden}
.ticker .track{display:flex;width:max-content;animation:run 30s linear infinite}
.ticker ul{display:flex;list-style:none;margin:0;padding:16px 0}
.ticker li{font-family:var(--display);font-weight:900;font-stretch:70%;font-variation-settings:'wdth' 70;font-style:italic;text-transform:uppercase;font-size:clamp(1.4rem,2.6vw,2.2rem);line-height:1;white-space:nowrap;display:flex;align-items:center;gap:26px;padding-right:26px}
.ticker li::after{content:"";width:.42em;height:.42em;border-radius:50%;background:var(--black);flex:none}
@keyframes run{to{transform:translateX(-50%)}}
@media (prefers-reduced-motion:reduce){.ticker .track{animation:none;width:auto}.ticker ul[aria-hidden]{display:none}.ticker ul{flex-wrap:wrap;padding-inline:18px;row-gap:8px}}

/* intro + tabs */
.intro{padding-block:clamp(72px,9vw,128px) clamp(40px,5vw,64px);scroll-margin-top:58px}
.intro h2{font-size:clamp(3rem,8vw,7.4rem);max-width:13ch}
.intro p{margin-top:24px;font-size:clamp(1.12rem,1.6vw,1.3rem);color:var(--mute);max-width:34em}
.tabs{display:inline-flex;margin-top:32px;padding:5px;border-radius:999px;background:var(--grey);gap:4px}
.tabs button{font:700 1rem var(--sans);border:0;background:transparent;color:var(--black);padding:12px 22px;border-radius:999px;cursor:pointer}
.tabs button[aria-selected="true"]{background:var(--black);color:var(--white)}

/* question panels */
.q-panel{border-top:1px solid var(--line)}
.q-panel.dark{background:var(--black);color:var(--white);border-top-color:var(--black)}
.q-panel.pink{background:var(--pink);color:var(--black);border-top-color:var(--pink)}
.q-panel .wrap{display:grid;grid-template-columns:minmax(0,1fr);gap:20px 48px;padding-block:clamp(56px,8vw,112px)}
@media (min-width:1000px){.q-panel .wrap{grid-template-columns:9rem minmax(0,1fr)}}
.q-n{font-family:var(--dot);font-weight:900;font-size:clamp(3rem,5vw,4.6rem);line-height:.85;color:var(--pink)}
.q-panel.pink .q-n{color:var(--black)}
.q-panel h3{font-size:clamp(2.8rem,7vw,6.6rem);line-height:.86;max-width:15ch}
.q-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:24px 48px;margin-top:clamp(28px,4vw,44px)}
@media (min-width:860px){.q-grid{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}}
.q-lab{display:inline-block;font-weight:700;font-size:.82rem;padding:4px 12px;border-radius:999px;margin-bottom:12px;background:var(--black);color:var(--white)}
.q-panel.dark .q-lab{background:var(--white);color:var(--black)}
.q-lab.ans{background:var(--pink);color:var(--black)}
.q-panel.pink .q-lab.ans{background:var(--white)}
.q-truth{font-family:var(--display);font-weight:800;font-stretch:80%;font-variation-settings:'wdth' 80;text-transform:uppercase;font-size:clamp(1.5rem,2.4vw,2rem);line-height:1.02}
.q-ans{font-size:clamp(1.05rem,1.4vw,1.18rem);line-height:1.55;max-width:34em}
.q-panel.dark .q-ans{color:#D2D2D4}
.q-act{margin-top:clamp(28px,4vw,40px);display:flex;flex-wrap:wrap;align-items:center;gap:10px 14px}
.pick{font:700 1rem var(--sans);padding:13px 22px;border-radius:999px;border:2px solid currentColor;background:transparent;color:inherit;cursor:pointer;transition:background .12s,color .12s,border-color .12s}
.pick[aria-pressed="true"][data-v="1"]{background:var(--black);border-color:var(--black);color:var(--white)}
.q-panel.dark .pick[aria-pressed="true"][data-v="1"]{background:var(--white);border-color:var(--white);color:var(--black)}
.pick[aria-pressed="true"][data-v="0"]{background:var(--pink);border-color:var(--pink);color:var(--black)}
.q-panel.pink .pick[aria-pressed="true"][data-v="0"]{background:var(--black);border-color:var(--black);color:var(--pink)}
.react{font-weight:700;min-height:1.4em}

/* photo statements */
.photo-st{position:relative;background:#161617;color:var(--white);overflow:hidden;min-height:clamp(26rem,52vw,44rem);display:flex;align-items:flex-end}
.photo-st img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.photo-st .ph{place-items:start end;padding:24px}
.photo-st::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,0) 40%,rgba(0,0,0,.75) 100%)}
.photo-st .wrap{position:relative;z-index:1;width:100%;padding-block:clamp(40px,6vw,80px)}
.photo-st h2{font-size:clamp(3rem,8vw,7.6rem);max-width:12ch}
.photo-st p{margin-top:16px;font-size:clamp(1.1rem,1.6vw,1.3rem);color:#D2D2D4}

/* gaps counter */
.scorebar{position:fixed;right:max(16px,env(safe-area-inset-right,0px));bottom:calc(16px + env(safe-area-inset-bottom,0px));z-index:15;background:var(--black);color:var(--white);border-radius:999px;padding:10px 12px 10px 18px;display:flex;align-items:center;gap:12px;font-weight:700;font-size:.9rem;box-shadow:0 10px 30px rgba(0,0,0,.25);opacity:0;transform:translateY(10px);pointer-events:none;transition:opacity .25s,transform .25s}
.scorebar.on{opacity:1;transform:none}
.scorebar b{font-family:var(--dot);font-weight:900;font-size:1.5rem;line-height:1;background:var(--pink);color:var(--black);border-radius:999px;padding:6px 12px}

/* result */
.result{background:var(--pink);color:var(--black);scroll-margin-top:58px}
.result .wrap{display:grid;grid-template-columns:minmax(0,1fr);gap:24px 64px;align-items:center;padding-block:clamp(72px,9vw,128px)}
@media (min-width:960px){.result .wrap{grid-template-columns:auto minmax(0,1fr)}}
.res-big{font-family:var(--dot);font-weight:900;font-size:clamp(9rem,24vw,18rem);line-height:.8}
.res-unit{display:block;font-family:var(--display);font-weight:900;font-stretch:70%;font-variation-settings:'wdth' 70;text-transform:uppercase;font-size:clamp(1.6rem,3vw,2.4rem);line-height:1;margin-top:10px}
.result .k{font-weight:700;font-size:.95rem}
.res-verdict{margin-top:10px;font-family:var(--display);font-weight:900;font-stretch:66%;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(3rem,7vw,6rem);line-height:.86;min-height:.9em}
.res-p{margin-top:18px;font-size:clamp(1.08rem,1.5vw,1.25rem);max-width:32em;line-height:1.5}
.result .btn{margin-top:28px}

/* proof */
.proof-sec{background:var(--black);color:var(--white)}
.sec{padding-block:clamp(72px,9vw,128px)}
.sec-head{max-width:56rem;margin-bottom:clamp(36px,5vw,64px)}
.sec-head h2{font-size:clamp(3rem,7.4vw,6.8rem)}
.sec-head p{margin-top:20px;font-size:clamp(1.1rem,1.6vw,1.3rem);color:var(--mute);max-width:34em}
.proof-sec .sec-head p{color:#A1A1A6}
.proof{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,16rem),1fr));gap:14px}
.proof > div{background:#161617;border-radius:28px;padding:28px;min-height:15rem;display:flex;flex-direction:column;justify-content:space-between;gap:24px;min-width:0}
.proof > div:first-child{background:var(--pink);color:var(--black)}
.proof b{font-family:var(--dot);font-weight:900;font-size:clamp(3.6rem,6vw,5.4rem);line-height:.85;color:var(--pink)}
.proof > div:first-child b{color:var(--black)}
.proof p{font-weight:600;font-size:1.06rem;line-height:1.4}
.brands{margin-top:22px;color:#A1A1A6;font-size:.95rem}

/* facts */
.facts{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,16rem),1fr));gap:14px}
.fact{background:var(--grey);border-radius:28px;padding:28px;display:flex;flex-direction:column;gap:12px;min-width:0}
.fact .fig{font-family:var(--dot);font-weight:900;font-size:clamp(2.8rem,4.6vw,3.8rem);line-height:.9}
.fact p{color:#3a3a3c;line-height:1.45}
.fact .src{font-size:.82rem;color:var(--mute);margin-top:auto}

/* services */
.svcs{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,19rem),1fr));gap:14px}
.svc{display:flex;flex-direction:column;gap:14px;border-radius:28px;padding:clamp(26px,3vw,36px);text-decoration:none;min-height:19rem;background:var(--grey);transition:transform .2s}
.svc:hover{transform:translateY(-4px)}
.svc:nth-child(1){background:var(--black);color:var(--white)}
.svc:nth-child(2){background:var(--pink)}
.svc b{font-family:var(--display);font-weight:900;font-stretch:70%;font-variation-settings:'wdth' 70;text-transform:uppercase;font-size:clamp(2.4rem,3.6vw,3.2rem);line-height:.88}
.svc em{font-style:normal;font-weight:700;font-size:.85rem;align-self:flex-start;border:1.5px solid currentColor;border-radius:999px;padding:3px 10px}
.svc span{line-height:1.45;font-size:1.02rem}
.svc i{margin-top:auto;font-style:normal;font-weight:700;text-decoration:underline;text-underline-offset:5px;text-decoration-thickness:2px}

/* FAQ */
.faq{border-top:2px solid var(--black);max-width:60rem}
.faq details{border-bottom:2px solid var(--black)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:20px;padding-block:22px;font-family:var(--display);font-weight:800;font-stretch:80%;font-variation-settings:'wdth' 80;text-transform:uppercase;font-size:clamp(1.3rem,2.2vw,1.7rem);line-height:1.05}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";flex:none;display:grid;place-items:center;width:40px;height:40px;border-radius:50%;background:var(--black);color:var(--white);font-family:var(--sans);font-weight:500;font-size:1.5rem;line-height:1;transition:transform .2s,background .2s}
.faq details[open] summary::after{transform:rotate(45deg);background:var(--pink);color:var(--black)}
.faq .a{padding-bottom:24px;color:#3a3a3c;max-width:46em;line-height:1.55}

/* contact */
.contact{background:var(--black);color:var(--white)}
.contact .wrap{padding-block:clamp(88px,11vw,160px)}
.contact h2{font-size:clamp(4.6rem,15vw,14rem);line-height:.8}
.contact h2::after{content:"";display:inline-block;width:.16em;height:.16em;border-radius:50%;background:var(--pink);margin-left:.05em}
.contact .lead{margin-top:26px;font-size:clamp(1.15rem,1.8vw,1.4rem);max-width:30em;line-height:1.45;color:#D2D2D4}
.contact-row{margin-top:30px;display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.mail{font-family:var(--display);font-weight:800;font-stretch:80%;font-variation-settings:'wdth' 80;font-size:clamp(1.8rem,4.6vw,3.4rem);line-height:1;word-break:break-all;user-select:all;color:var(--white);border-bottom:4px solid var(--pink);padding-bottom:6px}
.contact .btn{color:var(--white)}
.contact .btn-dark{background:var(--pink);border-color:var(--pink);color:var(--black)}
.contact .btn-dark:hover{background:var(--white);border-color:var(--white)}
.contact .btn-ghost{border-color:rgba(255,255,255,.4)}
.copied{font-weight:700;min-height:1.6em;color:#A1A1A6}

/* subpages */
.page-hero{background:var(--black);color:var(--white)}
.page-hero .wrap{padding-block:clamp(56px,8vw,120px) clamp(44px,6vw,80px)}
.crumbs{font-size:.92rem;margin-bottom:22px;color:#A1A1A6}
.crumbs a{color:var(--pink);text-decoration:none;font-weight:700}
.page-hero h1{font-size:clamp(3.4rem,9vw,8.4rem);line-height:.84;max-width:14ch}
.page-hero .answer{margin-top:28px;font-size:clamp(1.12rem,1.7vw,1.35rem);max-width:36em;line-height:1.5;color:#D2D2D4}
.page-hero .btn-dark{background:var(--pink);border-color:var(--pink);color:var(--black)}
.page-hero .btn-dark:hover{background:var(--white);border-color:var(--white)}
.shelf-edge{height:14px;background:var(--pink)}
.sec-stone{background:var(--grey)}
.sec-green{background:var(--black);color:var(--white)}
.sec-green .sec-head p{color:#A1A1A6}
.signs{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,20rem),1fr));gap:14px}
.signs li{background:var(--white);border-radius:22px;padding:22px 22px 22px 52px;position:relative;font-weight:600;line-height:1.45}
.signs li::before{content:"";position:absolute;left:22px;top:28px;width:12px;height:12px;border-radius:50%;background:var(--pink)}
.steps{list-style:none;margin:0;padding:0;counter-reset:st;border-top:2px solid var(--black)}
.steps li{counter-increment:st;display:grid;grid-template-columns:5.5rem minmax(0,1fr);gap:24px;padding-block:30px;border-bottom:2px solid var(--black)}
.steps li::before{content:counter(st,decimal-leading-zero);font-family:var(--dot);font-weight:900;font-size:3rem;line-height:.85;color:var(--pink)}
.steps b{display:block;font-family:var(--display);font-weight:900;font-stretch:70%;font-variation-settings:'wdth' 70;text-transform:uppercase;font-size:clamp(1.8rem,3vw,2.4rem);line-height:.9;margin-bottom:10px}
.steps p{color:#3a3a3c;max-width:44em}
.deliver{columns:2 18rem;column-gap:40px;margin:0;padding-left:1.1em;font-weight:600;font-size:1.1rem}
.deliver li{margin-bottom:12px;break-inside:avoid}
.highlights{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,17rem),1fr));gap:14px}
.highlights div{background:#161617;border-radius:28px;padding:28px;min-width:0}
.highlights div:first-child{background:var(--pink);color:var(--black)}
.highlights b{display:block;font-family:var(--display);font-weight:900;font-stretch:70%;font-variation-settings:'wdth' 70;text-transform:uppercase;font-size:1.9rem;line-height:.92;margin-bottom:10px}
.highlights p{font-size:1rem;opacity:.9}
.cross{display:flex;flex-wrap:wrap;gap:12px;margin-top:16px}
.cross .btn{border-color:var(--black)}
.prose{max-width:46rem}
.prose h2{font-size:clamp(1.8rem,3vw,2.6rem);margin:40px 0 12px}
.prose p,.prose ul{margin:0 0 14px;color:#2a2a2c}
.todo{background:var(--volt);padding:2px 6px;font-weight:700}

/* footer */
.foot{background:var(--black);color:#8E8E93;font-size:.88rem;border-top:1px solid #222}
.foot .wrap{display:flex;flex-wrap:wrap;justify-content:space-between;gap:16px;padding-block:26px}
.foot nav{display:flex;flex-wrap:wrap;gap:20px}
.foot a{text-decoration:none}
.foot a:hover{color:var(--white)}

/* rotating hero headline */
.hero h1.rot{display:grid}
.rot .slide{grid-area:1/1;opacity:0;transform:translateY(14px);transition:opacity .45s ease,transform .45s ease}
.rot .slide.on{opacity:1;transform:none}
.rot .slide > span{display:block}
@media (prefers-reduced-motion:reduce){.rot .slide{transition:none}}
.proof b{overflow-wrap:anywhere}

/* ===== v7: three blocks + feed ===== */
:root{--c-brand:#FF2D8D;--c-retail:#DDFF00;--c-portfolio:#38B6FF}
.blocks{--acc:var(--c-brand)}
.blocks[data-block="retail"]{--acc:var(--c-retail)}
.blocks[data-block="portfolio"]{--acc:var(--c-portfolio)}

.hero h1.hero-tag{margin:0;font-family:var(--sans);font-stretch:100%;font-variation-settings:normal;text-transform:none;font-weight:600;font-size:.92rem;line-height:1.4;letter-spacing:0;color:#BDBDC0;display:flex;align-items:center;gap:10px}
.hero h1.hero-tag::before{content:"";flex:none;width:10px;height:10px;border-radius:50%;background:var(--acc);box-shadow:0 0 18px var(--acc)}
.pick-k{margin-top:clamp(28px,4vw,44px);font-weight:600;color:#8E8E93;font-size:.95rem}
.words{display:flex;flex-direction:column;align-items:flex-start;margin-top:8px}
.word{font-family:var(--display);font-weight:900;font-stretch:62%;font-variation-settings:'wdth' 62;text-transform:uppercase;font-size:clamp(4rem,10.5vw,10rem);line-height:.86;letter-spacing:-.01em;background:none;border:0;padding:0;margin:0;cursor:pointer;color:transparent;-webkit-text-stroke:2px #5a5a5e;transition:color .25s,-webkit-text-stroke-color .25s;text-align:left}
.word i{font-style:normal}
.word:hover{-webkit-text-stroke-color:#fff}
.word.w-brand[aria-selected="true"]{color:var(--c-brand);-webkit-text-stroke-color:var(--c-brand)}
.word.w-retail[aria-selected="true"]{color:var(--c-retail);-webkit-text-stroke-color:var(--c-retail)}
.word.w-portfolio[aria-selected="true"]{color:var(--c-portfolio);-webkit-text-stroke-color:var(--c-portfolio)}
.word:focus-visible{outline:3px solid #fff;outline-offset:4px}
@media (forced-colors:active){.word{color:CanvasText;-webkit-text-stroke:0}}
.tagline{margin-top:clamp(20px,3vw,32px);font-family:var(--display);font-weight:800;font-stretch:80%;font-variation-settings:'wdth' 80;text-transform:uppercase;font-size:clamp(1.6rem,3vw,2.6rem);line-height:1}
.tagline .hl{color:var(--acc)}
.hero .hero-lede{margin-top:18px}
.hero-photo{border-color:var(--acc)}

.feed-wrap{display:grid;grid-template-columns:minmax(0,1fr);gap:32px;padding-block:clamp(48px,7vw,96px);scroll-margin-top:58px}
@media (min-width:1080px){.feed-wrap{grid-template-columns:19rem minmax(0,40rem);justify-content:center;gap:56px}}
.side{min-width:0}
@media (max-width:1079px){.side{display:none}}
@media (min-width:1080px){.side{position:sticky;top:calc(env(safe-area-inset-top,0px) + 82px);align-self:start}}
.card{border:1px solid var(--line);border-radius:28px;padding:22px;background:#fff}
.card-top{display:flex;align-items:center;gap:12px}
.card-top b{display:block;font-size:1.1rem;font-weight:700;letter-spacing:-.02em}
.card-top span{font-size:.88rem;color:var(--mute)}
.mini-av{width:58px;height:58px;border-radius:50%;overflow:hidden;position:relative;background:var(--acc);flex:none}
.mini-av img{width:100%;height:100%;object-fit:cover}
.mini-av .ph{font-size:0;padding:0;color:#000}
.mini-av .ph svg{width:22px;height:22px;margin:0}
.card-bio{margin-top:14px;font-size:.98rem;line-height:1.45}
.stats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));margin-top:16px;border-block:1px solid var(--line)}
.stats div{padding:12px 4px;text-align:center;min-width:0}
.stats div + div{border-left:1px solid var(--line)}
.stats b{display:block;font-family:var(--dot);font-weight:900;font-size:1.6rem;line-height:1}
.stats span{display:block;font-size:.74rem;color:var(--mute);margin-top:4px;line-height:1.2}
.chips{display:flex;flex-direction:column;gap:8px;margin-top:16px}
.chip{display:flex;align-items:center;gap:10px;text-decoration:none;font-weight:700;font-size:.95rem;padding:10px 14px;border-radius:14px;background:var(--grey);transition:background .15s}
.chip::before{content:"";width:12px;height:12px;border-radius:50%;flex:none}
.chip.c-brand::before{background:var(--c-brand)}
.chip.c-retail::before{background:var(--c-retail);box-shadow:inset 0 0 0 1px rgba(0,0,0,.25)}
.chip.c-portfolio::before{background:var(--c-portfolio)}
.blocks[data-block="brand"] .chip.c-brand,.blocks[data-block="retail"] .chip.c-retail,.blocks[data-block="portfolio"] .chip.c-portfolio{background:#000;color:#fff}
.gapbox{margin-top:16px;display:flex;align-items:center;justify-content:space-between;background:#000;color:#fff;border-radius:16px;padding:12px 16px;font-weight:700}
.gapbox b{font-family:var(--dot);font-weight:900;font-size:2rem;line-height:1;color:var(--acc)}
.btn-ink{background:#000;border-color:#000;color:#fff}
.btn-ink:hover{background:var(--acc);border-color:var(--acc);color:#000}
.btn.wide{width:100%;margin-top:12px}

.feed{min-width:0}
.panel{display:flex;flex-direction:column;gap:22px}
.feed-head h2{font-size:clamp(3rem,7vw,5.4rem);line-height:.86}
.feed-head h2::after{content:"";display:inline-block;width:.18em;height:.18em;border-radius:50%;background:var(--acc);margin-left:.08em;vertical-align:.05em;box-shadow:0 0 0 1px rgba(0,0,0,.15)}
.feed-head p{margin-top:14px;font-size:1.12rem;color:var(--mute);max-width:32em;line-height:1.45}

.post{border:1px solid var(--line);border-radius:28px;overflow:hidden;background:#fff;min-width:0}
.ph-head{display:flex;align-items:center;gap:10px;padding:14px 16px}
.av{width:36px;height:36px;border-radius:50%;background:var(--acc);display:grid;place-items:center;font-family:var(--display);font-weight:900;font-size:.8rem;color:#000;flex:none;box-shadow:inset 0 0 0 1px rgba(0,0,0,.12)}
.who{display:flex;flex-direction:column;line-height:1.15;min-width:0}
.who b{font-size:.92rem}
.who span{font-size:.8rem;color:var(--mute)}
.ph-head .tag{margin-left:auto;font-size:.78rem;font-weight:700;background:var(--grey);border-radius:999px;padding:4px 10px;white-space:nowrap}
.visual{position:relative;aspect-ratio:5/4;padding:clamp(22px,4vw,36px);display:flex;flex-direction:column;justify-content:flex-end;overflow:hidden}
.visual.t1{background:var(--acc);color:#000}
.visual.t2{background:#000;color:#fff}
.visual.t3{background:var(--grey);color:#000}
.visual h3{position:relative;font-size:clamp(2.2rem,5.4vw,3.7rem);line-height:.88;max-width:13ch}
.visual.t2 h3{color:var(--acc)}
.num{position:absolute;left:clamp(22px,4vw,36px);top:clamp(20px,3.4vw,32px);font-family:var(--dot);font-weight:900;font-size:1.3rem;line-height:1}
.ic{position:absolute;right:clamp(14px,3vw,30px);top:clamp(14px,3vw,30px);width:clamp(110px,26%,170px);height:auto;fill:none;stroke:currentColor;stroke-width:5;stroke-linejoin:round;stroke-linecap:round}
.ic .f{fill:currentColor}
.visual.t2 .ic{stroke:#fff}
.visual.t2 .ic .f{fill:var(--acc);stroke:var(--acc)}
.visual.t3 .ic .f{fill:var(--acc);stroke:#000}
.visual.t1 .ic{opacity:.9}
.caption{padding:20px clamp(18px,3vw,26px) 22px}
.truth{font-weight:700;font-size:1.12rem;line-height:1.35}
.solve{margin-top:10px;color:#3a3a3c;line-height:1.5}
.truth span,.solve span{display:block;font-size:.78rem;font-weight:700;color:var(--mute);margin-bottom:3px}
.caption .ask{display:flex;flex-wrap:wrap;align-items:center;gap:8px 10px;margin-top:16px}
.caption .pick{font:700 .92rem var(--sans);padding:10px 18px;border-radius:999px;border:1.5px solid #000;background:#fff;color:#000;cursor:pointer}
.caption .pick:hover{background:var(--grey)}
.caption .pick[aria-pressed="true"][data-v="1"]{background:#000;color:#fff}
.caption .pick[aria-pressed="true"][data-v="0"]{background:var(--acc);border-color:#000;color:#000}
.caption .react{font-weight:700;font-size:.9rem;color:var(--mute)}

.photo-post .pic{position:relative;aspect-ratio:4/5;background:#161617;color:#fff}
.photo-post .pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.photo-post .pic::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,0) 45%,rgba(0,0,0,.8))}
.photo-post .ph{place-items:start end}
.pic-cap{position:absolute;left:0;right:0;bottom:0;z-index:1;padding:clamp(22px,4vw,34px)}
.pic-h{font-family:var(--display);font-weight:900;font-stretch:66%;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(2.2rem,5vw,3.4rem);line-height:.88}
.pic-cap p + p{margin-top:10px;color:#D2D2D4}
.pic-cap .pic-h::after{content:"";display:inline-block;width:.2em;height:.2em;border-radius:50%;background:var(--acc);margin-left:.08em}

.post.result{background:var(--acc);border-color:var(--acc);color:#000}
.res-in{display:grid;grid-template-columns:minmax(0,1fr);gap:18px;padding:clamp(24px,4vw,40px)}
.post.result .res-big{font-family:var(--dot);font-weight:900;font-size:clamp(6rem,16vw,9rem);line-height:.8}
.post.result .res-big span{display:block;font-family:var(--display);font-weight:900;font-stretch:70%;font-variation-settings:'wdth' 70;text-transform:uppercase;font-size:1.5rem;line-height:1;margin-top:8px}
.res-k{font-family:var(--sans);font-stretch:100%;font-variation-settings:normal;text-transform:none;font-size:.95rem;font-weight:700;letter-spacing:0;line-height:1.3}
.post.result .res-verdict{margin-top:6px;font-family:var(--display);font-weight:900;font-stretch:66%;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(2.6rem,6vw,4rem);line-height:.86;min-height:.9em}
.post.result .res-p{margin-top:10px;max-width:30em;line-height:1.5}
.post.result .btn{margin-top:18px}
.post.offer{padding:clamp(24px,4vw,36px);background:#000;color:#fff;border-color:#000}
.offer-k{font-weight:700;font-size:.85rem;color:var(--acc)}
.post.offer h3{margin-top:8px;font-size:clamp(2.6rem,6vw,4rem)}
.offer-meta{margin-top:8px;font-weight:600;color:#A1A1A6}
.post.offer ul{margin:18px 0 0;padding:0;list-style:none;display:grid;gap:8px}
.post.offer li{display:flex;align-items:center;gap:10px;font-weight:600}
.post.offer li::before{content:"";width:9px;height:9px;border-radius:50%;background:var(--acc);flex:none}
.post.offer .btn{margin-top:22px;background:var(--acc);border-color:var(--acc);color:#000}
.post.offer .btn:hover{background:#fff;border-color:#fff}
.scorebar b{background:var(--acc)}
[hidden]{display:none!important}
.feed-head h2{font-size:clamp(2.4rem,10vw,5.4rem);overflow-wrap:anywhere}
/* auto-rotation progress + click affordance */
.word{position:relative;padding-bottom:6px}
.word .prog{position:absolute;left:0;bottom:0;height:4px;width:0;background:var(--acc);border-radius:2px;opacity:0}
.blocks.autoplay.tick .word[aria-selected="true"] .prog{opacity:1;animation:prog 5s linear forwards}
@keyframes prog{from{width:0}to{width:100%}}
.word[aria-selected="false"]::after{content:"↗";position:absolute;right:-.55em;top:.05em;font-family:var(--sans);font-size:.22em;font-weight:700;-webkit-text-stroke:0;color:#8E8E93;opacity:0;transition:opacity .2s}
.word[aria-selected="false"]:hover::after{opacity:1}
.pick-k{display:flex;align-items:center;gap:8px}
.pick-k::before{content:"";width:22px;height:22px;flex:none;border-radius:50%;border:2px solid var(--acc);background:radial-gradient(circle,var(--acc) 0 3px,transparent 4px);animation:pulse 1.8s ease-in-out infinite}
@keyframes pulse{0%,100%{transform:scale(1);opacity:1}50%{transform:scale(1.25);opacity:.55}}
@media (prefers-reduced-motion:reduce){.pick-k::before{animation:none}}
/* feed photos: duotone treatment so generated images read as one calm series */
.visual .bg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.08)}
.visual.has-img > :not(.bg){position:relative;z-index:2}
.visual.has-img .num{position:absolute}
.visual.t1.has-img .bg{mix-blend-mode:multiply;opacity:.7}
.visual.t1.has-img::after{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(180deg,rgba(0,0,0,0) 45%,color-mix(in srgb,var(--acc) 85%,transparent) 100%)}
.visual.t2.has-img .bg{opacity:.5}
.visual.t2.has-img::after{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(180deg,rgba(0,0,0,.1) 30%,rgba(0,0,0,.92) 100%)}
.visual.t3.has-img .bg{opacity:.9}
.visual.t3.has-img::after{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(180deg,rgba(242,242,242,0) 35%,rgba(242,242,242,.96) 92%)}

/* ===== v8: who I am / how I help ===== */
.intro-hero{background:#000;color:#fff}
.ih-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:40px;padding-block:clamp(40px,6vw,88px) clamp(48px,6vw,88px);align-items:center}
@media (min-width:980px){.ih-grid{grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:64px}}
.ih-copy{min-width:0}
.ih-kicker{font-weight:600;font-size:.92rem;color:#BDBDC0;display:flex;align-items:center;gap:10px}
.ih-kicker::before{content:"";width:10px;height:10px;border-radius:50%;background:var(--pink);box-shadow:0 0 18px var(--pink)}
.ih-name{margin-top:20px;font-size:clamp(4.6rem,13vw,11.5rem);line-height:.82;font-stretch:62%;font-variation-settings:'wdth' 62}
.ih-name span{display:block}
.ih-name .hi{font-family:var(--sans);font-stretch:100%;font-variation-settings:normal;text-transform:none;font-weight:600;font-size:clamp(1.1rem,1.6vw,1.35rem);line-height:1.2;letter-spacing:0;color:#BDBDC0;margin-bottom:10px}
.ih-name span:last-child{color:var(--pink)}
.ih-mission{margin-top:28px;font-size:clamp(1.25rem,2.1vw,1.7rem);line-height:1.35;font-weight:500;max-width:30em}
.ih-facts{list-style:none;margin:26px 0 0;padding:0;display:grid;gap:10px}
.ih-facts li{display:flex;align-items:baseline;gap:14px;font-size:1.05rem;color:#D2D2D4}
.ih-facts b{font-family:var(--dot);font-weight:900;font-size:1.5rem;line-height:1;color:var(--pink);min-width:2.2em}
.ih-photo{position:relative;aspect-ratio:4/5;width:100%;max-width:34rem;justify-self:end;border-radius:28px;overflow:hidden;background:radial-gradient(60% 50% at 50% 35%,rgba(255,45,141,.35),rgba(255,45,141,0) 70%),#161617}
@media (max-width:979px){.ih-photo{justify-self:start;max-width:28rem}}
.ih-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}

.help{background:#0B0B0C;color:#fff;scroll-margin-top:58px}
.help .wrap{padding-block:clamp(64px,8vw,112px)}
.help-k{font-weight:700;font-size:.95rem;color:var(--acc)}
.help-h{margin-top:10px;font-size:clamp(2.6rem,6vw,5rem);max-width:14ch}
.help .pick-k{margin-top:26px}
.help .tagline{margin-top:clamp(22px,3vw,32px)}
.btn-acc{margin-top:28px;background:var(--acc);border-color:var(--acc);color:#000}
.btn-acc:hover{background:#fff;border-color:#fff;color:#000}
@media (max-width:979px){.ih-photo{order:-1;max-width:none;aspect-ratio:5/4}}
.mw{color:#000;text-decoration:none;font-weight:700;padding:0 .28em;border-radius:.3em;box-decoration-break:clone;-webkit-box-decoration-break:clone;transition:filter .15s}
.mw:hover{filter:brightness(1.1);text-decoration:underline;text-underline-offset:3px}
.mw-brand{background:var(--c-brand)}
.mw-retail{background:var(--c-retail)}
.mw-portfolio{background:var(--c-portfolio)}
.visual h3 .ln{display:block;white-space:nowrap}
.visual h3:has(.ln){max-width:none}
/* real photos */
.ih-photo img,.photo-post .pic img,.contact-photo img{filter:saturate(.92) contrast(1.03)}
.ih-photo img{object-position:50% 20%}
.contact-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:40px;align-items:center}
@media (min-width:980px){.contact-grid{grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr)}}
.contact-copy{min-width:0}
.contact-photo{position:relative;aspect-ratio:4/3;border-radius:28px;overflow:hidden;background:#161617}
.contact-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:70% 30%}
@media (min-width:980px){.contact-photo{aspect-ratio:4/5}}
.contact-photo .ph:empty{display:none}
/* lighter captions: truth only, solution on tap */
.caption{padding:16px clamp(18px,3vw,24px) 18px}
.caption .truth{font-size:1.15rem;line-height:1.3}
.solve-d{margin-top:8px}
.solve-d summary{list-style:none;cursor:pointer;display:inline-flex;align-items:center;gap:6px;font-weight:700;font-size:.92rem;color:var(--mute)}
.solve-d summary::-webkit-details-marker{display:none}
.solve-d summary::after{content:"+";display:grid;place-items:center;width:20px;height:20px;border-radius:50%;background:var(--acc);color:#000;font-size:.9rem;line-height:1;box-shadow:inset 0 0 0 1px rgba(0,0,0,.15)}
.solve-d[open] summary::after{content:"–"}
.solve-d summary:hover{color:#000}
.solve-d .solve{margin-top:8px}
.caption .ask{margin-top:14px}
.proof-wrap{display:grid;grid-template-columns:minmax(0,1fr);gap:14px}
@media (min-width:900px){.proof-wrap{grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr)}}
.proof-wrap .proof{grid-template-columns:repeat(2,minmax(0,1fr))}
@media (max-width:560px){.proof-wrap .proof{grid-template-columns:minmax(0,1fr)}}
.proof-pic{margin:0;position:relative;border-radius:28px;overflow:hidden;background:#161617;min-height:22rem}
.proof-pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 30%;filter:saturate(.92) contrast(1.03)}
@media (max-width:899px){.proof-pic{aspect-ratio:4/3;min-height:0}}
.proof b.w{font-family:var(--display);font-stretch:66%;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(2.6rem,4.4vw,3.8rem);line-height:.88}

/* v9: photo band + FAQ photo */
.band{position:relative;background:#ecebe8;overflow:hidden}
.band-pic{margin:0;position:relative;aspect-ratio:4/3}
.band-pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:28% 40%;filter:saturate(.92) contrast(1.03)}
.band-copy{padding-block:36px 64px}
.band .kicker{margin:0 0 16px;font-weight:600;font-size:.82rem;letter-spacing:.14em;text-transform:uppercase;color:#6e6e73}
.band h2{margin:0;font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(2.2rem,5.4vw,4.6rem);line-height:.92;letter-spacing:-.01em;color:var(--black)}
.band h2 .hl{background:var(--pink);color:var(--black);padding:0 .12em;box-decoration-break:clone;-webkit-box-decoration-break:clone}
.band-copy > p:last-child{margin:22px 0 0;max-width:24em;font-size:1.1rem;line-height:1.5;color:#3a3a3c}
@media (min-width:900px){
  .band{min-height:min(78vh,760px);display:flex;align-items:center}
  .band-pic{position:absolute;inset:0;aspect-ratio:auto}
  .band-pic img{object-position:20% 50%}
  .band-copy{position:relative;z-index:1;width:100%;display:flex;flex-direction:column;align-items:flex-end;text-align:right;padding-block:80px}
  .band-copy > *{max-width:min(36rem,50%)}
  .band-copy > p:last-child{margin-left:auto}
}
.faq-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:32px}
.faq-pic{margin:0;position:relative;border-radius:28px;overflow:hidden;background:#161617;aspect-ratio:3/2}
.faq-pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:40% 40%;filter:saturate(.92) contrast(1.03)}
@media (min-width:1000px){.faq-grid{grid-template-columns:minmax(0,1.25fr) minmax(0,.75fr);gap:56px;align-items:start}.faq-pic{position:sticky;top:88px;aspect-ratio:4/5}.faq-pic img{object-position:38% 40%}}
.contact-photo img{object-position:48% 30%}

/* v10: subpage hero with photo */
.svc-hero{display:grid;grid-template-columns:minmax(0,1fr);gap:36px;align-items:center}
.svc-pic{margin:0;position:relative;border-radius:28px;overflow:hidden;background:#161617;aspect-ratio:4/3}
.svc-pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 30%;filter:saturate(.92) contrast(1.03)}
.svc-pic .ph:empty{display:none}
@media (min-width:1000px){
  .svc-hero{grid-template-columns:minmax(0,1.25fr) minmax(0,.75fr);gap:56px}
  .svc-pic{aspect-ratio:4/5}
  .page-hero .svc-hero h1{font-size:clamp(3.2rem,6.4vw,6.6rem)}
}
.mini-av img{object-position:50% 40%}
@media (max-width:999px){.page-hero h1{font-size:min(10vw,4.6rem);overflow-wrap:anywhere}}

/* v11: help visual */
.help .wrap{position:relative}
.help-vis{display:none;margin:0}
@media (min-width:1100px){
  .help .wrap{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,25rem);column-gap:clamp(40px,5vw,80px)}
  .help .wrap > :not(.help-vis){grid-column:1}
  .help-vis{display:block;grid-column:2;grid-row:1 / span 7;align-self:center;position:relative;aspect-ratio:4/5;border-radius:28px;overflow:hidden;background:var(--acc)}
  .hv{position:absolute;inset:0}
  .hv img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.1);mix-blend-mode:multiply;opacity:.85}
  .hv::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,0) 40%,rgba(0,0,0,.55) 100%)}
  .hv-n{position:absolute;top:22px;left:24px;z-index:1;font-family:var(--dot);font-size:1.1rem;color:#000}
  .hv-c{position:absolute;left:24px;right:24px;bottom:22px;z-index:1;color:#fff;font-weight:600;line-height:1.35}
  .hv-c b{display:block;font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:2.4rem;line-height:.9;margin-bottom:6px;color:var(--acc)}
  .blocks.autoplay .hv:not([hidden]) img{animation:hvzoom 5s linear both}
}
@keyframes hvzoom{from{transform:scale(1.06)}to{transform:scale(1)}}
@media (prefers-reduced-motion:reduce){.hv img{animation:none!important}}

/* v11: result card */
.post.result .res-in{grid-template-columns:minmax(0,1fr);gap:24px;align-items:stretch}
@media (min-width:560px){.post.result .res-in{grid-template-columns:minmax(0,1fr) minmax(0,.62fr)}}
.res-main{display:flex;flex-direction:column;align-items:flex-start}
.res-row{display:flex;align-items:baseline;gap:12px;margin-top:10px}
.res-row b{font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;font-size:clamp(5rem,12vw,7.5rem);line-height:.8}
.res-row span{font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:1.6rem;line-height:.95;max-width:5em}
.res-dots{list-style:none;margin:18px 0 0;padding:0;display:grid;grid-template-columns:repeat(6,1fr);gap:6px;width:100%;max-width:20rem}
.res-dots li{aspect-ratio:1;border:2px solid rgba(0,0,0,.55);border-radius:8px;display:grid;place-items:center;font-family:var(--dot);font-size:.72rem;transition:background .2s,color .2s}
.res-dots li.gap{background:#000;border-color:#000;color:var(--acc)}
.res-dots li.ok{background:rgba(255,255,255,.55);border-color:transparent}
.post.result .res-verdict{min-height:0;margin-top:16px}
.post.result .res-verdict:empty{display:none}
.post.result .res-p{margin-top:14px}

.res-main .btn{margin-top:22px!important}
.res-me{margin:0;position:relative;border-radius:20px;overflow:hidden;background:#161617;min-height:16rem}
.res-me img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:52% 30%;filter:saturate(.92) contrast(1.03)}
.res-me figcaption{position:absolute;left:12px;right:12px;bottom:12px;background:#fff;color:#000;border-radius:14px;padding:10px 12px;font-size:.88rem;font-weight:600;line-height:1.3}
@media (max-width:559px){.res-me{min-height:0;aspect-ratio:4/3}}

/* v11: ticker + brand row */
.ticker .track{animation-duration:48s}
.brand-row{margin-top:clamp(36px,5vw,56px);border-top:1px solid var(--line);padding-top:24px}
.brand-k{font-weight:700;font-size:.95rem;color:#6e6e73}
.brand-row ul{list-style:none;margin:14px 0 0;padding:0;display:flex;flex-wrap:wrap;gap:10px 28px}
.brand-row li{font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 70;text-transform:uppercase;font-size:clamp(1.2rem,2.2vw,1.8rem);line-height:1;color:var(--black)}
.proof-sec .brand-row{border-top-color:rgba(255,255,255,.16)}
.proof-sec .brand-k{color:#A1A1A6}
.proof-sec .brand-row li{color:#fff}
.help .wrap > .btn-acc{justify-self:start}
.hv-c b{color:#fff}

/* v13: help visual from 900px (laptops / artifact viewer) */
@media (min-width:900px){
  .help .wrap{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,min(25rem,32vw));column-gap:clamp(32px,4vw,80px)}
  .help .wrap > :not(.help-vis){grid-column:1}
  .help-vis{display:block;grid-column:2;grid-row:1 / span 7;align-self:center;position:relative;aspect-ratio:3/4;border-radius:28px;overflow:hidden;background:var(--acc)}
  .hv{position:absolute;inset:0}
  .hv img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.1);mix-blend-mode:multiply;opacity:.85}
  .hv::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,0) 40%,rgba(0,0,0,.55) 100%)}
  .hv-n{position:absolute;top:22px;left:24px;z-index:1;font-family:var(--dot);font-size:1.1rem;color:#000}
  .hv-c{position:absolute;left:24px;right:24px;bottom:22px;z-index:1;color:#fff;font-weight:600;line-height:1.35}
  .hv-c b{display:block;font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(1.8rem,2.6vw,2.4rem);line-height:.9;margin-bottom:6px;color:#fff}
  .blocks.autoplay .hv:not([hidden]) img{animation:hvzoom 5s linear both}
  .word{font-size:clamp(4rem,9.4vw,10rem)}
}

/* v14: slim horizontal intro on desktop, Martin photo next to the words */
@media (min-width:900px){
  .ih-grid{grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,80px);padding-block:clamp(36px,4.5vw,64px);align-items:end}
  .ih-photo{display:none}
  .ih-name{font-size:clamp(3.6rem,7.4vw,7.6rem)}
  .ih-name span:not(.hi){display:inline}
  .ih-copy{display:contents}
  .ih-kicker,.ih-name{grid-column:1}
  .ih-kicker{grid-row:1;align-self:end}
  .ih-name{grid-row:2;margin-top:0}
  .ih-mission,.ih-facts,.ih-copy .hero-ctas{grid-column:2}
  .ih-mission{grid-row:1 / span 2;align-self:end;margin-top:0;font-size:clamp(1.1rem,1.6vw,1.45rem)}
  .ih-facts{grid-row:3;margin-top:0}
  .ih-copy .hero-ctas{grid-row:3;grid-column:1;align-self:end;margin-top:0}
  .hv img{filter:saturate(.92) contrast(1.03);mix-blend-mode:normal;opacity:1;object-position:50% 25%}
  .help-vis{background:#161617;aspect-ratio:4/5}
  .hv::after{background:linear-gradient(180deg,rgba(0,0,0,0) 45%,rgba(0,0,0,.82) 100%)}
  .hv-n{color:#fff;background:rgba(0,0,0,.45);padding:4px 8px;border-radius:8px}
  .hv-c{display:flex;flex-direction:column;gap:6px}
  .hv-tag{align-self:flex-start;background:var(--acc);color:#000;font-weight:700;font-size:.8rem;padding:4px 10px;border-radius:999px}
  .hv-c b{margin:0;font-size:clamp(1.5rem,2.2vw,2.1rem);color:#fff}
  .hv-items{font-size:.9rem;font-weight:500;color:#E5E5E7;line-height:1.35}
}
@media (min-width:900px){
  .ih-mission{grid-row:2}
  .ih-grid{row-gap:28px}
}

/* v15: clean hero (name + mission only) */
.ih-name .hi{margin-bottom:6px}
@media (min-width:900px){
  .ih-grid{grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);padding-block:clamp(44px,5vw,72px);row-gap:0;align-items:end}
  .ih-name{grid-row:1}
  .ih-mission{grid-row:1;align-self:end;padding-bottom:.4em}
}
@media (max-width:899px){.ih-mission{margin-top:20px}}

/* v15: why me + chain */
.why{background:#fff;color:#000;scroll-margin-top:58px}
.why > .wrap{padding-block:clamp(64px,8vw,112px) clamp(48px,6vw,80px)}
.why-k{font-weight:700;font-size:.95rem;color:#6e6e73}
.why-h{margin-top:10px;font-size:clamp(2.6rem,6.2vw,5.6rem);max-width:16ch;line-height:.9}
.chain{list-style:none;margin:clamp(36px,5vw,56px) 0 0;padding:0;display:grid;grid-template-columns:minmax(0,1fr);gap:14px}
@media (min-width:900px){.chain{grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}}
.ch{position:relative}
.ch a{display:flex;flex-direction:column;gap:12px;height:100%;padding:clamp(22px,2.6vw,32px);border-radius:28px;background:#f2f2f2;color:#000;text-decoration:none;transition:transform .2s,background .2s}
.ch a:hover{transform:translateY(-3px)}
.ch-brand{--c:var(--c-brand)}.ch-retail{--c:var(--c-retail)}.ch-portfolio{--c:var(--c-portfolio)}
.ch-n{font-family:var(--dot);font-size:1.1rem;color:#6e6e73}
.ch-w{font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 62;text-transform:uppercase;font-size:clamp(3rem,5.4vw,4.8rem);line-height:.86}
.ch-w i{font-style:normal;color:var(--c)}
.ch-brand .ch-w,.ch-portfolio .ch-w{color:var(--c)}
.ch-retail .ch-w{color:#000;text-decoration:underline;text-decoration-color:var(--c);text-decoration-thickness:.12em;text-underline-offset:.08em}
.ch-p{font-size:1.08rem;line-height:1.45;flex:1}
.ch-o{align-self:flex-start;font-weight:700;font-size:.92rem;padding:8px 14px;border-radius:999px;background:#000;color:#fff}
.ch a:hover .ch-o{background:var(--c);color:#000}
@media (min-width:900px){.ch:not(:last-child)::after{content:"→";position:absolute;right:-17px;top:50%;transform:translateY(-50%);z-index:1;width:30px;height:30px;border-radius:50%;background:#000;color:#fff;display:grid;place-items:center;font-weight:700;font-size:1rem}}
.why-close{margin-top:clamp(28px,4vw,44px);font-size:clamp(1.2rem,2vw,1.6rem);font-weight:600;line-height:1.35;max-width:38em}
.hard{background:#000;color:#fff}
.hard .wrap{padding-block:clamp(40px,5vw,64px)}
.hard-k{font-weight:700;font-size:.95rem;color:var(--pink)}
.hard-list{list-style:none;margin:18px 0 0;padding:0;display:grid;grid-template-columns:minmax(0,1fr);gap:24px}
@media (min-width:640px){.hard-list{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1000px){.hard-list{grid-template-columns:repeat(4,minmax(0,1fr));gap:32px}}
.hard-list li{display:flex;flex-direction:column;gap:10px;border-top:2px solid rgba(255,255,255,.16);padding-top:16px}
.hard-list b{font-family:var(--dot);font-weight:900;font-size:clamp(2.6rem,4vw,3.4rem);line-height:.9;color:var(--pink)}
.hard-list b.w{font-family:var(--display);font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(2rem,3vw,2.6rem)}
.hard-list span{color:#D2D2D4;line-height:1.45}
.hard .brand-row{border-top-color:rgba(255,255,255,.16)}
.hard .brand-k{color:#A1A1A6}
.hard .brand-row li{color:#fff}
.why-h{max-width:none;font-size:clamp(2.4rem,5.4vw,5.2rem)}

/* v16: face back in the desktop hero */
.ih-wide{display:none}
@media (min-width:900px){
  .ih-grid{grid-template-columns:minmax(0,1fr) minmax(0,.95fr);align-items:center;column-gap:clamp(32px,4vw,64px);padding-block:clamp(36px,4vw,56px)}
  .ih-copy{display:block;grid-column:1;grid-row:1}
  .ih-name{font-size:clamp(3.4rem,6.6vw,7rem)}
  .ih-mission{margin-top:24px;padding-bottom:0;font-size:clamp(1.05rem,1.5vw,1.35rem);max-width:32em}
  .ih-wide{display:block;grid-column:2;grid-row:1;position:relative;aspect-ratio:3/2;border-radius:28px;overflow:hidden;background:#161617}
  .ih-wide img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 30%;filter:saturate(.92) contrast(1.03)}
}

/* ===== V2 (offer first) ===== */
.v2-ctas{margin-top:28px}
@media (min-width:900px){.v2-ctas{display:flex}}
.v2-offer{background:#fff;color:#000;scroll-margin-top:58px}
.v2-offer .wrap,.v2-steps .wrap,.v2-q .wrap{padding-block:clamp(64px,8vw,112px)}
.v2-k{font-weight:700;font-size:.95rem;color:#6e6e73}
.v2-h{margin-top:10px;font-size:clamp(2.4rem,5.4vw,5.2rem);line-height:.9}
.v2-lead{margin-top:18px;font-size:clamp(1.05rem,1.5vw,1.3rem);line-height:1.45;max-width:36em;color:#3a3a3c}
.of-grid{margin-top:clamp(32px,4vw,52px);display:grid;grid-template-columns:minmax(0,1fr);gap:18px}
@media (min-width:900px){.of-grid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.of{display:flex;flex-direction:column;border-radius:28px;overflow:hidden;background:#f2f2f2}
.of-brand{--c:var(--c-brand)}.of-retail{--c:var(--c-retail)}.of-portfolio{--c:var(--c-portfolio)}
.of-pic{margin:0;position:relative;aspect-ratio:4/3;background:#161617}
.of-pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 25%;filter:saturate(.92) contrast(1.03)}
.of-tag{position:absolute;left:16px;top:16px;background:var(--c);color:#000;font-weight:700;font-size:.85rem;padding:6px 12px;border-radius:999px}
.of-body{display:flex;flex-direction:column;gap:12px;padding:clamp(22px,2.4vw,30px);flex:1}
.of h3{font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(2rem,3vw,2.6rem);line-height:.9;display:flex;flex-wrap:wrap;align-items:baseline;gap:6px 12px}
.of h3 span{font-family:var(--sans);font-variation-settings:normal;text-transform:none;font-weight:700;font-size:.9rem;background:#000;color:#fff;padding:4px 10px;border-radius:999px}
.of-fit{font-size:1.05rem;line-height:1.45}
.of-get{font-weight:700;font-size:.9rem;color:#6e6e73;margin-top:4px}
.of ul{list-style:none;margin:0;padding:0;display:grid;gap:8px}
.of li{display:flex;gap:10px;align-items:baseline;line-height:1.35}
.of li::before{content:"";flex:none;width:10px;height:10px;border-radius:3px;background:var(--c);transform:translateY(1px)}
.of-retail li::before{outline:1px solid rgba(0,0,0,.25)}
.of-link{margin-top:auto;padding-top:10px;font-weight:700;color:#000;text-decoration:underline;text-decoration-color:var(--c);text-decoration-thickness:3px;text-underline-offset:5px}
/* chain without links in v2 */
.ch-in{display:flex;flex-direction:column;gap:12px;height:100%;padding:clamp(22px,2.6vw,32px);border-radius:28px;background:#f2f2f2}
.why .ch-in .ch-p{flex:1}
/* steps */
.v2-steps{background:#000;color:#fff}
.v2-steps .v2-k{color:var(--pink)}
.st-list{list-style:none;margin:clamp(32px,4vw,52px) 0 0;padding:0;display:grid;grid-template-columns:minmax(0,1fr);gap:28px}
@media (min-width:900px){.st-list{grid-template-columns:repeat(3,minmax(0,1fr));gap:36px}}
.st-list li{border-top:2px solid rgba(255,255,255,.2);padding-top:18px}
.st-n{font-family:var(--dot);font-size:2.4rem;line-height:1;color:var(--pink)}
.st-list h3{margin-top:12px;font-family:var(--display);font-weight:900;font-variation-settings:'wdth' 66;text-transform:uppercase;font-size:clamp(1.8rem,2.6vw,2.3rem);line-height:.95}
.st-list p{margin-top:10px;color:#D2D2D4;line-height:1.5}
/* questions */
.v2-q{background:#fff;color:#000}
.q-grid{margin-top:clamp(32px,4vw,52px);display:grid;grid-template-columns:minmax(0,1fr);gap:18px}
@media (min-width:900px){.q-grid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.qcol{border-radius:28px;padding:clamp(22px,2.6vw,32px);background:#f2f2f2;display:flex;flex-direction:column;gap:14px}
.qc-brand{--c:var(--c-brand)}.qc-retail{--c:var(--c-retail)}.qc-portfolio{--c:var(--c-portfolio)}
.qc-k{align-self:flex-start;background:var(--c);color:#000;font-weight:700;font-size:.85rem;padding:6px 12px;border-radius:999px}
.qcol ul{list-style:none;margin:0;padding:0;display:grid;gap:14px;flex:1}
.qcol li{font-family:var(--display);font-weight:800;font-variation-settings:'wdth' 75;text-transform:uppercase;font-size:clamp(1.25rem,1.8vw,1.55rem);line-height:1.02}
.qc-a{font-weight:700;color:#000;text-decoration:underline;text-decoration-color:var(--c);text-decoration-thickness:3px;text-underline-offset:5px}
.v2-steps{border-top:1px solid rgba(255,255,255,.14)}
.svc-role{margin-top:clamp(28px,4vw,44px);max-width:46em;padding:20px 24px;border-left:6px solid var(--c-retail);background:#f2f2f2;border-radius:0 18px 18px 0;font-size:1.08rem;line-height:1.5;font-weight:500}

/* v18: path chain */
.ch-n{letter-spacing:.02em}
.loop{margin-top:16px;display:flex;align-items:center;gap:12px;padding:14px 18px;border-radius:18px;border:2px solid #d9d9de;font-weight:600;line-height:1.4}
.loop span{flex:none;display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:var(--c-portfolio);color:#000;font-size:1.2rem;font-weight:700}
.nw{white-space:nowrap}
.hv-d{display:block}
.ih-photo img{object-position:55% 28%}

/* v21: USP block */
.usp{margin-top:clamp(44px,6vw,80px);padding-top:clamp(32px,4vw,48px);border-top:1px solid var(--line)}
.usp-k{font-weight:700;font-size:.95rem;color:#6e6e73}
.usp-h{margin-top:10px;font-size:clamp(1.9rem,3.8vw,3.4rem);line-height:.98;max-width:22ch}
.usp-body{margin-top:clamp(20px,3vw,32px);display:grid;grid-template-columns:minmax(0,1fr);gap:24px 56px;align-items:start}
@media (min-width:900px){.usp-body{grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr)}}
.usp-body > p{font-size:clamp(1.1rem,1.6vw,1.35rem);line-height:1.5;max-width:34em}
.usp-tri{list-style:none;margin:0;padding:0;display:grid;gap:10px}
.usp-tri li{display:flex;flex-direction:column;gap:2px;padding:14px 18px;border-radius:12px;background:#f2f2f2;border-left:6px solid var(--c)}
.ut-brand{--c:var(--c-brand)}.ut-portfolio{--c:var(--c-portfolio)}.ut-retail{--c:var(--c-retail)}
.usp-tri b{font-size:1.05rem}
.usp-tri span{font-size:.92rem;color:#6e6e73}

/* ===== V4 "rh" theme: quiet, warm-grey minimalism, extended lowercase headlines =====
   Palette taken from Martin's photos: plaster walls, oak table, grey knit. */
.rh{
  --ink:#1C1A18; --paper:#F6F4F0; --plaster:#ECE8E2; --concrete:#DCD6CD; --taupe:#7A7168; --oak:#A8865E;
  --c-brand:#D9CFC2; --c-portfolio:#C9CDCB; --c-retail:#E3D3B8;
  --pink:var(--ink); --black:var(--ink); --grey:var(--plaster); --line:var(--concrete);
  background:var(--paper);color:var(--ink)
}
.rh .blocks{--acc:var(--c-brand)}
.rh .blocks[data-block="retail"]{--acc:var(--c-retail)}
.rh .blocks[data-block="portfolio"]{--acc:var(--c-portfolio)}

/* ---- type: one loud thing = extended lowercase display ---- */
.rh :is(h1,h2,h3,.word,.ch-w,.hv-c b,.res-row b,.res-row span,.band h2,.hard-list b.w,.brand-row li,.faq summary,.tagline,.pic-h,.res-verdict,.logo-text,.st-list h3,.qcol li,.of h3){
  font-family:var(--display)!important;text-transform:lowercase!important;font-style:normal!important;
  font-variation-settings:'wdth' 125!important;font-stretch:125%!important;font-weight:800!important;letter-spacing:-.045em!important
}
.rh .faq summary{font-weight:700!important;letter-spacing:-.03em!important;font-size:clamp(1.05rem,1.6vw,1.3rem)!important;line-height:1.2}
.rh .brand-row li{font-size:clamp(1rem,1.6vw,1.25rem)!important;font-weight:700!important;letter-spacing:-.03em!important}
.rh .logo-text{font-size:1.15rem}
.rh .logo-tag{display:none}

/* ---- header ---- */
.rh .top{background:rgba(246,244,240,.9);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);color:var(--ink);border-bottom:1px solid var(--concrete)}
.rh .top a{color:var(--ink)}
.rh .menu a{opacity:.75}
.rh .menu a:hover,.rh .menu a[aria-current]{opacity:1}
.rh .lang{background:var(--ink)!important;color:var(--paper)!important}

/* ---- buttons ---- */
.rh .btn{border-radius:999px}
.rh :is(.btn-pink,.btn-dark,.btn-ink,.btn-acc){background:var(--ink);border-color:var(--ink);color:var(--paper)}
.rh :is(.btn-pink,.btn-dark,.btn-ink,.btn-acc):hover{background:var(--oak);border-color:var(--oak);color:var(--paper)}
.rh .btn-ghost{border-color:var(--ink);color:var(--ink)}

/* ---- hero: the name runs the full width ---- */
.rh .intro-hero{background:var(--paper);color:var(--ink)}
.rh .ih-name .hi{color:var(--taupe)!important;text-transform:none!important;font-family:var(--sans)!important;font-variation-settings:normal!important;font-stretch:100%!important;letter-spacing:0!important;font-weight:500!important}
.rh .ih-name span:last-child{color:var(--ink)}
.rh .ih-mission{color:var(--ink)}
.rh .mw{background:none!important;color:inherit!important;padding:0!important;text-decoration:underline;text-decoration-thickness:1.5px;text-underline-offset:4px;text-decoration-color:var(--oak)}
@media (min-width:900px){
  .rh .ih-grid{grid-template-columns:minmax(0,1.25fr) minmax(0,.75fr);row-gap:clamp(24px,3vw,40px);column-gap:clamp(32px,4vw,64px);align-items:end;padding-block:clamp(40px,5vw,72px)}
  .rh .ih-copy{display:contents}
  .rh .ih-name{grid-column:1 / -1;grid-row:1;font-size:clamp(3rem,9.2vw,9.6rem)!important;line-height:.9;margin:0}
  .rh .ih-name span:not(.hi){display:inline}
  .rh .ih-wide{grid-column:1;grid-row:2;border-radius:4px;aspect-ratio:16/10}
  .rh .ih-mission{grid-column:2;grid-row:2;align-self:end;margin:0;font-size:clamp(1.05rem,1.4vw,1.3rem);line-height:1.5}
}
@media (max-width:899px){
  .rh .ih-name{font-size:clamp(2.6rem,11vw,4.6rem)!important;line-height:.92}
  .rh .ih-name span:not(.hi){display:inline}
  .rh .ih-photo{border-radius:4px}
}
.rh .ticker{display:none}

/* ---- approach ---- */
.rh .why{background:var(--paper)}
.rh .why-k,.rh .hard-k,.rh .help-k,.rh .v2-k,.rh .brand-k{color:var(--taupe)}
.rh .why-h,.rh .help-h{font-size:clamp(2rem,4.6vw,4.6rem)!important;line-height:.95}
.rh :is(.ch a,.ch-in){background:var(--plaster);border-radius:4px}
.rh .ch-w{font-size:clamp(1.8rem,3vw,2.8rem)!important;color:var(--ink)!important;text-decoration:none!important}
.rh .ch-w i{color:var(--oak)}
.rh .ch-n{color:var(--taupe)}
.rh .ch-o{background:var(--ink);color:var(--paper)}
.rh .ch a:hover .ch-o{background:var(--oak);color:var(--paper)}
.rh .ch:not(:last-child)::after{background:var(--ink);color:var(--paper)}
.rh .loop{border-color:var(--concrete);border-radius:4px}
.rh .loop span{background:var(--ink);color:var(--paper)}
.rh .hard{background:var(--plaster);color:var(--ink)}
.rh .hard-list li{border-top-color:var(--concrete)}
.rh .hard-list b{color:var(--ink)}
.rh .hard-list b.w{font-size:clamp(1.4rem,2vw,1.8rem)!important}
.rh .hard-list span{color:var(--taupe)}
.rh .hard .brand-row{border-top-color:var(--concrete)}
.rh .hard .brand-row li{color:var(--ink)}

/* ---- entry point ---- */
.rh .help{background:var(--paper);color:var(--ink);border-top:1px solid var(--concrete)}
.rh .pick-k{color:var(--taupe)}
.rh .word{font-size:clamp(2.4rem,5.4vw,5.6rem)!important;line-height:.95;color:transparent;-webkit-text-stroke:1.5px #B3AAA0}
.rh .word[aria-selected="true"]{color:var(--ink);-webkit-text-stroke:0}
.rh .word .prog{background:var(--oak)}
.rh .tagline{font-size:clamp(1.3rem,2.2vw,2rem)!important;color:var(--ink)}
.rh .tagline .hl{color:var(--taupe)}
.rh .help-vis{background:var(--concrete);border-radius:4px}
.rh .hv-tag{background:var(--paper);color:var(--ink)}
.rh .hv-n{background:rgba(246,244,240,.8);color:var(--ink)}

/* ---- feed ---- */
.rh .post{background:var(--paper);border-color:var(--concrete);border-radius:4px}
.rh .visual{border-radius:0}
.rh .visual h3{font-size:clamp(1.4rem,2.4vw,2.1rem)!important;line-height:1}
.rh .visual,.rh .visual.t1,.rh .visual.t2,.rh .visual.t3{background:var(--acc);color:var(--ink)}
.rh .visual.t2{background:var(--plaster)}
.rh .visual h3,.rh .visual .num{color:var(--ink)!important}
.rh .visual .bg{filter:grayscale(1) sepia(.18) contrast(.95)!important;mix-blend-mode:multiply!important;opacity:.55!important}
.rh .visual.has-img::after{background:linear-gradient(180deg,rgba(246,244,240,0) 35%,rgba(246,244,240,.9) 100%)!important}
.rh .ic *{stroke:var(--ink)}
.rh .ic .f{fill:var(--paper)}
.rh .side{background:var(--plaster);border-color:var(--concrete);color:var(--ink);border-radius:4px}
.rh .chip{background:var(--paper)!important;color:var(--ink)!important;border:1px solid var(--concrete)}
.rh .gapbox{background:var(--paper);color:var(--ink)}
.rh .pick[aria-pressed="true"]{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.rh .post.result{background:var(--plaster);border-color:var(--concrete)}
.rh .res-row b{font-size:clamp(3.4rem,7vw,5.4rem)!important}
.rh .res-row span{font-size:1.2rem!important}
.rh .res-dots li{border-color:#B3AAA0;border-radius:3px}
.rh .res-dots li.gap{background:var(--ink);color:var(--paper)}
.rh .res-me,.rh .res-me img{border-radius:4px}
.rh .post.offer{background:var(--acc);border-color:var(--acc);color:var(--ink)}
.rh .post.offer .btn{background:var(--ink);border-color:var(--ink);color:var(--paper)}
.rh .scorebar{background:var(--ink);color:var(--paper)}
.rh .photo-post .pic,.rh .photo-post img{border-radius:0}

/* ---- band, faq, contact ---- */
.rh .band{background:var(--plaster)}
.rh .band h2{font-size:clamp(1.8rem,3.6vw,3.6rem)!important;line-height:1}
.rh .band h2 .hl{background:none;color:var(--ink);text-decoration:underline;text-decoration-color:var(--oak);text-decoration-thickness:.08em;text-underline-offset:.12em}
.rh .band .kicker{color:var(--taupe)}
.rh .sec-stone{background:var(--paper)}
.rh .sec-head h2{font-size:clamp(2rem,4.6vw,4.6rem)!important;line-height:.95}
.rh .faq,.rh .faq details{border-color:var(--ink)}
.rh .faq{border-top-width:1px}
.rh .faq details{border-bottom-width:1px}
.rh .faq summary::after{background:var(--ink);color:var(--paper)}
.rh .faq details[open] summary::after{background:var(--oak);color:var(--paper)}
.rh .faq-pic,.rh .contact-photo,.rh .svc-pic,.rh .band-pic{border-radius:4px}
.rh .contact{background:var(--ink);color:var(--paper)}
.rh .contact h2{font-size:clamp(2.8rem,8vw,7.4rem)!important;line-height:.9;color:var(--paper)}
.rh .contact h2::after{background:var(--oak)}
.rh .contact .lead{color:#CFC8BF}
.rh .contact .mail{color:var(--paper);border-color:var(--oak)!important;text-decoration-color:var(--oak)}
.rh .contact .btn{color:var(--paper)}
.rh .contact .btn-dark{background:var(--paper);border-color:var(--paper);color:var(--ink)}
.rh .contact .btn-dark:hover{background:var(--oak);border-color:var(--oak);color:var(--paper)}
.rh .contact .btn-ghost{border-color:rgba(246,244,240,.4);color:var(--paper)}
.rh .foot{background:var(--ink);color:#A9A197;border-top:1px solid #33302C}
.rh .foot a{color:#CFC8BF}

/* ---- sub pages ---- */
.rh .page-hero{background:var(--paper);color:var(--ink)}
.rh .page-hero h1{font-size:clamp(2.2rem,4.8vw,4.8rem)!important;line-height:.95;max-width:none}
.rh .page-hero .svc-hero h1{font-size:clamp(2.2rem,4.4vw,4.4rem)!important}
.rh .page-hero .answer{color:var(--taupe)}
.rh .page-hero .btn-dark{background:var(--ink);border-color:var(--ink);color:var(--paper)}
.rh .crumbs,.rh .crumbs a{color:var(--taupe)}
.rh .shelf-edge{display:none}
.rh .sec-green{background:var(--plaster);color:var(--ink)}
.rh .svc-role{border-left-color:var(--oak);background:var(--plaster)}
body:has(.rh){background:#F6F4F0}

/* numbers: extended display instead of the pixel font */
.rh :is(.fact .fig,.hard-list b,.stats b,.gapbox b,.num,.hv-n,.ch-n,.res-dots li,.st-n,.steps li::before,.scorebar b,.q-n,.proof b,.ih-facts b){
  font-family:var(--display)!important;font-variation-settings:'wdth' 125!important;font-stretch:125%!important;font-weight:800!important;letter-spacing:-.04em;color:var(--ink)!important;background:none}
.rh :is(.num,.hv-n,.ch-n){font-weight:600!important;letter-spacing:0;font-size:.9rem!important}
.rh .gapbox b{color:var(--ink)!important}
.rh .fact,.rh .card{border-radius:4px}
.rh .fact{background:var(--plaster)}
.rh .card{background:var(--paper);border-color:var(--concrete)}
.rh .feed-head h2{font-size:clamp(1.9rem,3.6vw,3.2rem)!important;line-height:1;overflow-wrap:normal}
.rh .feed-head h2::after,.rh .pic-cap .pic-h::after{display:none}
.rh .pic-h{font-size:clamp(1.6rem,3vw,2.4rem)!important;line-height:1}
.rh .mail{font-variation-settings:'wdth' 110!important;font-stretch:110%;letter-spacing:-.03em;font-size:clamp(1.4rem,3vw,2.4rem)}

/* ===== V4.1: soft colour per step + stronger rhythm for guidance ===== */
.rh{
  --c-brand:#EED3CB; --c-portfolio:#CCDBE6; --c-retail:#E3E6AE;
  --d-brand:#B0574B; --d-portfolio:#3F6A8C; --d-retail:#6E7720;
}
.rh .blocks{--deep:var(--d-brand)}
.rh .blocks[data-block="portfolio"]{--deep:var(--d-portfolio)}
.rh .blocks[data-block="retail"]{--deep:var(--d-retail)}

/* hero: the three words become soft colour chips again */
.rh .mw{text-decoration:none!important;padding:.02em .32em!important;border-radius:3px;color:var(--ink)!important}
.rh .mw-brand{background:var(--c-brand)!important}
.rh .mw-portfolio{background:var(--c-portfolio)!important}
.rh .mw-retail{background:var(--c-retail)!important}

/* approach: each step carries its colour */
.rh .ch-brand :is(a,.ch-in){background:var(--c-brand)}
.rh .ch-portfolio :is(a,.ch-in){background:var(--c-portfolio)}
.rh .ch-retail :is(a,.ch-in){background:var(--c-retail)}
.rh .ch-brand{--deep:var(--d-brand)}.rh .ch-portfolio{--deep:var(--d-portfolio)}.rh .ch-retail{--deep:var(--d-retail)}
.rh .ch-w i{color:var(--deep)}
.rh .ch-n{color:var(--deep)!important;font-weight:700!important}
.rh .ch a:hover .ch-o{background:var(--deep)}
.rh .loop span{background:var(--c-portfolio);color:var(--ink)}
.rh .loop{border:0;border-left:4px solid var(--d-portfolio);border-radius:0 4px 4px 0;background:var(--c-portfolio)}

/* hard facts: the one dark band = contrast anchor */
.rh .hard{background:var(--ink);color:var(--paper)}
.rh .hard-k,.rh .hard .brand-k{color:#A9A197}
.rh .hard-list li{border-top-color:#3A3631}
.rh .hard-list b{color:var(--paper)!important}
.rh .hard-list li:nth-child(1) b{color:var(--c-brand)!important}
.rh .hard-list li:nth-child(2) b{color:var(--c-portfolio)!important}
.rh .hard-list li:nth-child(3) b{color:var(--c-retail)!important}
.rh .hard-list span{color:#CFC8BF}
.rh .hard .brand-row{border-top-color:#3A3631}
.rh .hard .brand-row li{color:var(--paper)}

/* entry point: the whole section takes the colour of the chosen step */
.rh .help{background:var(--acc);transition:background .35s}
.rh .help-k,.rh .pick-k{color:var(--deep)}
.rh .word{-webkit-text-stroke:1.5px rgba(28,26,24,.32)}
.rh .word[aria-selected="true"]{color:var(--ink)}
.rh .word .prog{background:var(--deep)}
.rh .tagline .hl{color:var(--deep)}
.rh .help-vis{background:var(--paper)}
.rh .hv-tag{background:var(--acc);color:var(--ink)}
@media (prefers-reduced-motion:reduce){.rh .help{transition:none}}

/* feed: colour stays visible while scrolling */
.rh .feed-head h2::after{display:inline-block!important;background:var(--deep);width:.22em;height:.22em}
.rh .ph-head .tag{background:var(--acc);color:var(--ink)}
.rh .chip.c-brand{background:var(--c-brand)!important;border-color:var(--c-brand)}
.rh .chip.c-portfolio{background:var(--c-portfolio)!important;border-color:var(--c-portfolio)}
.rh .chip.c-retail{background:var(--c-retail)!important;border-color:var(--c-retail)}
.rh .visual.has-img::after{background:linear-gradient(180deg,rgba(246,244,240,0) 30%,color-mix(in srgb,var(--acc) 92%,transparent) 100%)!important}
.rh .post.result{background:var(--acc);border-color:var(--acc)}
.rh .res-dots li.gap{background:var(--deep);border-color:var(--deep)}
.rh .post.offer{background:var(--ink);border-color:var(--ink);color:var(--paper)}
.rh .post.offer :is(h3,.offer-k,.offer-meta,li){color:var(--paper)!important}
.rh .post.offer .btn{background:var(--acc);border-color:var(--acc);color:var(--ink)}
.rh .scorebar{background:var(--deep)}

/* band + faq accents */
.rh .band h2 .hl{text-decoration:none;background:var(--c-brand);padding:0 .12em}
.rh .faq details[open] summary::after{background:var(--d-brand)}
.rh .contact h2::after{background:var(--c-brand)}
.rh .contact .mail{border-color:var(--c-brand)!important}
.rh .hard .hard-list li:nth-child(4) b{color:var(--paper)!important}

/* ===== V4.2: cool palettes (switchable) ===== */
.rh.pal-a,.rh.pal-b,.rh.pal-c{--paper:#F4F5F4;--plaster:#E7EAEA;--concrete:#D3D8DA;--taupe:#646C73;--oak:#3D4852;--ink:#16191C}
/* A · Glacier: lavender, ice, mint */
.rh.pal-a{--c-brand:#DEDAF1;--d-brand:#5A50A8;--c-portfolio:#D3E4F0;--d-portfolio:#2C6189;--c-retail:#D0EBE0;--d-retail:#22785A}
/* B · Steel: steel blue, lilac, aqua */
.rh.pal-b{--c-brand:#C9D5E1;--d-brand:#33536F;--c-portfolio:#E1D8F1;--d-portfolio:#6A4CA9;--c-retail:#C8ECE7;--d-retail:#167A70}
/* C · Cobalt: periwinkle, arctic, graphite ice */
.rh.pal-c{--c-brand:#CDD5FF;--d-brand:#2D43D9;--c-portfolio:#CFF1F3;--d-portfolio:#0B7C8A;--c-retail:#DCE1E7;--d-retail:#2E3A47}
.rh:is(.pal-a,.pal-b,.pal-c) .contact h2::after{background:var(--c-brand)}
.rh:is(.pal-a,.pal-b,.pal-c) .mw{color:var(--ink)!important}
body:has(.rh:is(.pal-a,.pal-b,.pal-c)){background:#F4F5F4}

/* palette switcher (preview only) */
.palsw{position:fixed;left:16px;bottom:16px;z-index:50;display:flex;align-items:center;gap:6px;padding:6px;border-radius:999px;background:rgba(22,25,28,.9);color:#fff;font:600 .8rem/1 var(--sans);box-shadow:0 6px 24px rgba(0,0,0,.18)}
.palsw span{padding:0 8px 0 10px;opacity:.75}
.palsw button{all:unset;cursor:pointer;display:flex;align-items:center;gap:6px;padding:8px 12px;border-radius:999px;color:#fff}
.palsw button[aria-pressed="true"]{background:#fff;color:#16191C}
.palsw button:focus-visible{outline:2px solid #fff;outline-offset:2px}
.palsw i{display:flex;gap:2px}
.palsw i b{width:9px;height:9px;border-radius:50%;display:block}

/* fix: sub-page proof cards (dark cards on light section were unreadable) */
.rh .highlights div{background:var(--paper);color:var(--ink);border-radius:4px;border:1px solid var(--concrete)}
.rh .highlights div:first-child{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.rh .highlights b{font-family:var(--display)!important;font-variation-settings:'wdth' 125!important;font-stretch:125%!important;text-transform:lowercase!important;font-weight:800!important;letter-spacing:-.04em;font-size:clamp(1.25rem,1.8vw,1.6rem);line-height:1.05}
.rh .highlights p{opacity:1;color:inherit}
.rh .highlights div:not(:first-child) p{color:var(--taupe)}
.rh .sec-green .sec-head p{color:var(--taupe)}

/* v21: USP block in V4 */
.rh .usp{border-top-color:var(--concrete)}
.rh .usp-k{color:var(--taupe)}
.rh .usp-h{font-size:clamp(1.7rem,3.4vw,3.2rem)!important;line-height:1}
.rh .usp-tri li{background:var(--c);border-left:0;border-radius:4px}
.rh .ut-brand{--c:var(--c-brand)}.rh .ut-portfolio{--c:var(--c-portfolio)}.rh .ut-retail{--c:var(--c-retail)}
.rh .usp-tri b{font-family:var(--display);font-variation-settings:'wdth' 125;font-weight:800;letter-spacing:-.03em;text-transform:lowercase;font-size:1.15rem}
.rh .usp-tri span{color:var(--ink);opacity:.75}